PR NEWSWIRE - Lucidity, the digital advertising blockchain protocol, today announced that it has been named "The Blockchain Startup of 2018" in the inaugural industry awards program, The Blocks. The award, presented at Blockchain Expo Europe, honors outstanding strategy, application, and effectiveness of blockchain technologies. Lucidity is focused on tackling the digital advertising industry's data discrepancy problems through a decentralized system that verifies a single, auditable set of data analytics for stakeholders.
PITCHBOOK - When Rebecca Liebman, the CEO and co-founder of LearnLux, entered a pitch competition at SXSW earlier this month, she thought her best-case scenario was winning $100,000 for her millennial-focused financial education startup.
She ended up with a $400,000 investment instead.
The PerfectPitch Competition was hosted by Sound Ventures, a venture capital firm run by Ashton Kutcher and media mogul Guy Oseary.
PEOPLE - Beyoncé is going vegan (again!) to get performance ready for Coachella 2018.
The singer, who is taking to the Coachella stage in April after postpoing in 2017 after becoming pregnant with twins, announced on Instagram Friday that she is returning to her 22 Days Nutrition plan (powered by Lighter) in preparation.
“44 days until Coachella!! Vegan Time!! Click the link in my bio to join me!” Beyoncé captioned a photo of her fancy avocado toast as part of the plant-based food challenge which she co-founded in 2015.
USA Today - Uber announced Tuesday that it is selling its car-leasing subsidiary to Santa Monica-based tech startup Fair.com.
The move allows Uber to concentrate on its core business while still offering drivers without cars the ability to lease a vehicle for a month or more in order to drive for the ride-hailing company.
CNN Money - Claire Schmidt -- vice president of film studio 21st Century Fox -- is stepping down from her current role to launch reporting tool AllVoices. The website intends to help employees anonymously report harassment, bias and discrimination directly to their CEO or company board.
Susan Fowler, the former Uber engineer whose blog post about sexual harassment and sexism in the workplace opened a floodgate for stories of harassment in tech, will serve as an adviser.
Investors include Tinder founder Sean Rad, theBoardlist founder Sukhinder Singh Cassidy and Zillow CEO Spencer Rascoff.
TECH CRUNCH - Fair.com — an all-digital car marketplace that was co-founded by car industry vets Georg Bauer of BMW, Mercedes-Benz, and Tesla; Scott Painter of TrueCar; and Fedor Artiles of Mercedes-Benz, Chrysler, Volkswagen, and Tesla — has been largely operating under the radar since quietly launching its business earlier this year. But today, it’s coming roaring down the street, ready to take on the market of car ownership with a new, on-demand-based flexible model.
Read the full article on Tech Crunch: https://techcrunch.com/2017/10/20/flexible-car-ownership-marketplace-fair-com-nabs-up-to-1b-from-bmw-penske-and-sherpa-capital
BUSINESS INSIDER - Most college kids around their senior year look for internships or a killer beach house for the summer.
Not the founders of Mira. As their fourth year at the Jimmy Iovine and Andre Young Academy at the University of Southern California approached, they were working on prototypes and seeking funding for a new device they hoped would supercharge the young and hot augmented-reality industry.
They succeeded and landed $1.5 million in seed funding led by Sequoia Capital, and now their company, Mira, is launching an augmented-reality headset for $99, a fraction of the cost of high-end competitors like Microsoft's HoloLens.
Read the full story on Business Insider: http://www.businessinsider.com/mira-prism-ar-headset-for-iphone-launch-2017-7
BOSTON MAGAZINE - Ever wondered what Beyoncé’s personal trainer eats? What about an ultramarathoner, or a celebrity chef? Now, you can find out.
“We tell people what food to buy and we tell them how to put great meals together, based on the recommendations of food leaders,” explains cofounder Alexis Fox. “This is no longer just about what Lighter thinks people should be eating, but now about what a particular doctor or athlete recommends people eat.”
Read the full article in Boston Magazine: http://www.bostonmagazine.com/health/blog/2016/06/07/lighter-meal-plans